KL Accountants Business Need for E-Marketing Strategy Essay

KL Accountants Business Need for E-Marketing Strategy - Essay Example Electronic media especially the internet would play a very significant role in building an e-marketing or electronic marketing strategy for KL Accountants Business. In this scenario, the terms e-marketing, or internet marketing or online marketing, are often interchanged, and are frequently used as synonymous. In more simple words, e-marketing is the way of marketing a product, service or good using internet. However, marketing over internet comprises both direct response marketing and indirect marketing components as well as requires using a variety of technologies to establish connection between businesses and their clients. Moreover, the e-marketing involves all the marketing related aspects but it is aimed at attracting new customers, maintaining present business status and developing its product brand individuality. KL Accountants Business Need for E-Marketing Strategy The internet marketing is an emerging trend and a way to accomplish literally millions of people each year. It is at the front position of a redefinition of approach businesses communicate with their clients. Seeing the importance and role of e-marketing in present day business, KL Accountants Business has decided to implement a most modern and effective e-marketing strategy for its business in order to improve its business and corporate working along with operational aspects. Additionally, with the implementation of this e-marketing strategy at KL Accountants Corporation, the business would be able to get huge return on investment (ROI) because this e-marketing strategy will improve the business market value and also support the traditional